LTC Bullet: The
Senior Solution--Book Review Wednesday, November 14, 2007 Seattle-- LTC Comment: New
book integrates insurance and reverse mortgages for LTC planning, after
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SENIOR SOLUTION--BOOK REVIEW LTC Comment: Valerie
VanBooven is prolific in more ways than one.
Her second book, "The Senior Solution: A Family Guide to Keeping Seniors Home for Life!," came
forth around the same time this year as her triplet girls.
We offer congratulations on both births, but focus today on the
book. "The Senior Solution" is a light read
intended as an introduction for prospects and clients to the subject of
long-term care planning. The
author recommends that producers give the book away to secure marketing
appointments or ensure seminar attendance. This guide for seniors covers the usual
topics--Medicaid, Medicare, LTC insurance, care settings and resources,
etc. What caught our eye is
its focus on avoiding Medicaid's institutional bias through the use of
"home equity conversion."
What a great way to avoid public welfare and unleash otherwise
illiquid wealth in the service of buying quality long-term care.
Reverse mortgages can help people pay directly for long-term care
if they're uninsurable or make LTC insurance premiums affordable if
they're medically qualified. Here's what Valerie VanBooven herself has to say
about her book and the marketing materials that can supplement it: "Families
across the nation struggle with health care decisions for aging loved
ones every day. Many seniors and families are faced with premature
institutionalization when they are left to rely on the government
(Medicaid) to pay for their long-term care needs. Today families are
learning that there ARE other solutions! In an effort to help families
learn about other options and programs available to almost all seniors,
registered nurse and author Valerie VanBooven has released her latest
book, 'The Senior Solution: A Family Guide to Keeping Seniors Home For
Life!,' published by LTC Expert Publications, LLC. "'Seniors
and their family members are not aware of many other programs that may
be helpful in keeping seniors in their own home. Everyone wants to 'age
in place,' maintaining their independence and choice. 'The Senior
Solution' is designed to point families and seniors in that direction,'
states Valerie. . . . "Valerie
says, 'Although purchasing long-term care insurance is ALWAYS THE BEST
PLANNING SOLUTION, it's not always possible due to health issues or
financial concerns.' [Emphasis
added.] "'The
Senior Solution' shows seniors how to afford long-term care insurance
without touching a PENNY of their savings, investments or current
income. If long-term care insurance is not an option, 'The Senior
Solution' educates seniors about other programs like Home Equity
Conversion Mortgages used to pay for private in-home care, VA Aid and
Attendance Services Pension options, Personal Emergency Response
Systems, and much more. "'The
Senior Solution' is Valerie VanBooven's second book. She released her
first book -- 'Aging Answers' -- in October 2003. Since then Valerie has
been quoted in Time Magazine, various AP articles, and has appeared
multiple times on NBC's 'The Today Show' and CNNFN's 'Your Money' with
Ali Veshi. She has also been interviewed on hundreds of radio programs
across the country. "VanBooven
has also designed an entire marketing kit for use by financial planners
and other senior service providers (in-home care agencies, PERS
providers, medical equipment providers and other senior service
professionals) that assists them in educating their clients and
consumers in general. The kit has been a tremendous value for
professionals across the country. "'The
Senior Solution' is available for order now. You can find the book at
Amazon.com, or at any of the websites below. The marketing kit is only
available through Valerie VanBooven. "For
more information, visit Valerie's websites at www.theltcexpert.com and
www.4seniorsathome.com. Valerie can be reached by email at valerie@theltcexpert.com." |